What will you learn in the Generative AI for Business Intelligence Analysts Specialization on Coursera?

Last updated on March 22nd, 2025 at 12:06 pm

Generative AI for Business Intelligence Analysts Specialization is a specialized learning program offered by IBM on the Coursera platform. This course is designed to let you leverage the potential of generative AI and enhance your career in business intelligence. 

In this article, we will understand what this course is about and what skills you will gain in this course. So let’s get started. 

What is the Generative AI for Business Intelligence (BI) Analysts Specialization course on Coursera? 

The Generative AI for Business Intelligence (BI) Analysts Specialization is a valuable course designed for business professionals who want to modernize their skill set with generative AI. 

Whether you are aspiring to begin your career in the business field or are an experienced business intelligence analyst, this course will help you thrive in your career by incorporating the power of generative AI in your work.  

There are three self-paced courses in this specialization, each taking 4 to 6 hours to complete. The three courses included in this specialization program are as follows: 

  1. Generative AI: Introduction and Applications 
  2. Generative AI: Prompt Engineering Basics 
  3. Generative AI: Elevate your Business Intelligence Career  
Three courses in the generative ai for business intelligence analysts specialization
Three courses in the generative AI for business intelligence analysts specialization, Image Credit: Coursera

What will you learn in the Generative AI for Business Intelligence (BI) Analysts Specialization? 

This specialization course begins with an introduction to generative AI and its applications. In this section, you will learn what generative AI is and how it is different from discriminative AI.  

You will explore the capabilities of generative AI, its applications in different sectors, and various generative AI tools for text, image, video, audio, etc. 

The second course describes the basics of prompt engineering in generative AI. It explains the best practices and techniques to create effective prompts for generative AI.  

In the third course, you will learn about the role of generative AI in various aspects of the business intelligence lifecycle and how to implement generative AI for data handling and analysis in business intelligence. In addition, you will also understand the ethical viewpoints of incorporating generative AI in the business intelligence field. 

By completing this series of three courses, you will gain skills in generative AI, data analysis, data visualization, business intelligence, etc. This specialized course is taught in 23 languages, so you can take this course in your preferred language. 

what you will learn in the generative ai for business intelligence analysts course
what you will learn in the generative AI for business intelligence analysts course, Image Credit: Coursera

Will you get a job by joining the Generative AI for Business Intelligence (BI) Analysts Specialization? 

Getting a job depends on various aspects such as your qualifications, existing expertise & skills, and how you implement your skills in the work productively. 

So completing this specialization course doesn’t guarantee you a job, but it will significantly boost your employability by equipping you with job-ready skills in this field. 

You can add this experience to your portfolio to seek better job opportunities and advance your career as a business intelligence analyst.      

Also, knowing how to implement generative AI in the field of business intelligence will increase your chance of getting the dream job.    

What topics are covered in the Generative AI for Business Intelligence (BI) Analysts Specialization? 

The Generative AI for Business Intelligence Analysts Specialization program aims to help advance your career in the field of business by teaching you how to implement generative AI in the field of business intelligence. 

It covers the basic concepts and capabilities of generative AI that you can apply in different stages of business intelligence. The course also discusses various generative AI tools and models for creating text, audio, video, image and code. 

Then, this course discusses the core concepts of prompt engineering with some examples. It teaches the techniques of generating impactful prompts that will help you get satisfactory results from generative AI.  

Finally, you will explore the function of generative AI in business intelligence and how it will help boost your career in this field. The course also explains the ethical considerations and challenges of implementing generative AI in business intelligence.  

Who needs the Generative AI for Business Intelligence (BI) Analysts Specialization course? 

The Generative AI for Business Intelligence Analysts Specialization on Coursera is suitable for people who have an understanding of core concepts of business intelligence. 

Business intelligence analysts who want to upgrade their skill set in the domain with the concepts of generative AI can join this specialization program. 

This course is also ideal for data analysts who want to implement AI in their work. In addition, this course will also help professionals who are going to work in an AI-based role in the field of business intelligence.   

How much does this course cost? 

The Generative AI for Business Intelligence Analysts Specialization will cost you $49 per month on Coursera. However, if you go with a Coursera Plus subscription, you will get access to this course and 7000+ other courses and specialization programs on Coursera for free. 

By paying a small subscription fee, you will get access to a wide range of courses on various topics to learn new skills and upgrade your career. So the choice is now yours whether you want to go with the subscription plan or pay for individual courses. By the way, the Coursera Plus subscription plan costs $59 per month.        

How long does the Generative AI for Business Intelligence (BI) Analysts Specialization course take to complete? 

This series of three courses will take around 23 hours to complete. The first course, introduction to Generative AI and its Applications, is six hours long. The second course, prompt engineering basics, is seven hours long, and the third course is 10 hours long. 

This way, it will take around 23 hours to complete this specialization course.   

Is it worth doing the Generative AI for Business Intelligence (BI) Analysts Specialization course on Coursera? 

It depends on your current skills, career goals, and expectations. If you are new to business intelligence without the fundamental knowledge of data analysis, visualization tools, or SQL, this course will be challenging for you. You should join an introductory course on business intelligence analysis before taking this course. 

But if you are an intermediate or advanced professional in this field, this course will enhance your skill set and help advance your career. 

This course is also a valuable choice for you if your aim is to integrate generative AI into your business intelligence job. It will equip you with the necessary generative AI skills to help you accomplish your career goals. 

All in all, this specialization course is a great choice for anyone who is in the business intelligence field and wants to improve productivity by leveraging productivity.  




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